Makaba, Kharisma Austin (2022) Pengaruh Digital Marketing dan Merchandise Mix terhadap Kepuasan Konsumen melalui Kualitas Pelayanan pada Departemen Store (Studi Kasus pada Konsumen Ramayana Departement Store) = The Effect of Digital Marketing and Merchandise Mix on Customers’ Satisfaction through Service Quality in Department Store (A Case Study on the Customer of Ramayana Department store). Thesis thesis, Universitas Hasanuddin.