Raja, Gatanius (2022) Pengaruh Terpaan Iklan Tokopedia di Youtube Terhadap Minat Beli Mahasiswa Fakultas Ekonomi Dan Bisnis Universitas Hasanudin = The Influence of Tokopedia Advertising Exposure on Youtube on Buying Interests of Students of the Faculty of Economics and Business, Hasanudin University. Skripsi thesis, Universitas Hasanuddin.