Yola, Andi Pebri (2023) PENGARUH ELECTRONIC WORD OF MOUTH DAN ADS SOSIAL MEDIA TERHADAP KEPUTUSAN PEMBELIAN TIKET PERJALANAN PADA E-COMMERCE TRAVELOKA MELALUI KUALITAS LAYANAN WEBSITE DI KOTA MAKASSAR = THE INFLUENCE OF ELECTRONIC WORD OF MOUTH AND SOCIAL MEDIA ADS ON PURCHASING DECISIONS TICKECT TRAVEL ON TRAVELOKA E-COMMERCE. Thesis thesis, Universitas Hasanuddin.