Yuniar, Pira (2024) ANALISIS MARKETING MIX TERHADAP KEPUTUSAN PEMBELIAN MELALUI MINAT BELI (STUDI PERSEPSI KONSUMEN MINYAK GORENG MINYAKITA DI KABUPATEN PASANGKAYU) = ANALYSIS OF MARKETING MIX ON PURCHASING DECISIONS THROUGH PURCHASE INTENTION (STUDY OF CONSUMER PERCEPTIONS OF MINYAKITA COOKING OIL IN PASANGKAYU DISTRICT). Thesis thesis, Universitas Hasanuddin.